5 December 2006

Happy Birthday

Capa da 1ª edição da British Vogue, 1916

A minha revista favorita cumpre 90 anos. A história detrás desta 1ª edição, lançada em plena WWI, é um bom exemplo de como por vezes grandes ideias surgem nos momentos mais adversos.

"Our elder sibling, American Vogue, had been launched in 1892 and was regularly shipped to Britain. (...) With the onset of World War I it became impossible to import copies to the UK, so Vogue's American proprietor Condé Nast authorised a British edition. It seems a curious time to launch a fashion magazine, but British Vogue was an immediate success."

Editor's Letter, Alexandra Shulman in British Vogue Dec. 2006

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